Video Games!!
It is currently the prime time for smartphones. Adults, teenagers, and even young children are busy on their tablets and/or phones obsessively playing games such as Flappy Bird, Angry Birds, Clash of Clans, and others. But what is so intriguing about these games that makes them so addicting? Shira Abel, the CEO of Hunter & Bard (a marketing agency that works with start-ups, small companies, and entrepreneurs) and a constant contributor to The Next Web, breaks down apps into the specific components that affect their addictive-ness. The major elements include the app's concept, conditions, platform, environment, "quick wins," and recurring revenue. By understanding each part of an application that contributes to its addictive-ness, programmers, primarily those who develop mobile-based applications, can increase their potential of making a more mainstream application. As technology continues to advance, so does the number of application developers around the world. Abel's purpose of writing this article is to teach programmers how to make a "perfect" application that can easily addict the public. Through her use of listing and real-life examples, Abel is successfully able to channel her knowledge about marketing applications. The addition of lists in her article creates a simple flowchart for her readers to follow, giving a elementary, yet very informative list of elements to consider when creating an application. By giving real-life examples of applications such as Candy Crush and Toshi, Abel subtly forces her audience to consider the components that make up these addictive applications. For the present and the distant future, this article sets the foundation for current and future programmers to become a success. Shira Abel was able to successfully achieve her purpose of teaching programmers the "proper" way of making an addictive application. By implementing lists and real-life examples of addictive games, Abel was able to easily transfer her knowledge of creating a successful and addictive application.
Link: http://thenextweb.com/dd/2014/02/02/check-app-addictive-enough-make-money/#!udv1v
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